Cookie Policy
Last updated: February 2024
1. Introduction
This Cookie Policy explains how Fare Evasion Solicitors ("we", "us", or "our") uses cookies and similar technologies to recognise you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
2. What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, Fare Evasion Solicitors) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website.
3. Why Do We Use Cookies?
We use first and third party cookies for several reasons:
- Some cookies are required for technical reasons in order for our website to operate
- To understand how visitors interact with our website
- To improve your browsing experience
- To remember your preferences and settings
- To analyse website traffic and performance
- To provide personalised content and advertisements
4. What Types of Cookies Do We Use?
Essential Cookies
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Purpose: Website functionality, security, load balancing
Duration: Session cookies (deleted when you close your browser)
Analytics and Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website.
Examples: Google Analytics, Google Tag Manager
Purpose: Understand website usage, identify popular pages, track user journeys
Duration: Up to 2 years
Functionality Cookies
These cookies enable the website to provide enhanced functionality and personalisation.
Purpose: Remember your preferences, language settings, form data
Duration: Up to 1 year
Targeting and Advertising Cookies
These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant adverts on other sites.
Examples: Google Ads, Facebook Pixel, LinkedIn Insight Tag
Purpose: Targeted advertising, conversion tracking, retargeting
Duration: Up to 1 year
5. Specific Cookies We Use
Google Analytics
We use Google Analytics to understand how visitors use our website. This helps us improve our website content and user experience.
Cookies: _ga, _ga_*, _gid, _gat
Google Ads
We use Google Ads for advertising and conversion tracking to measure the effectiveness of our marketing campaigns.
Cookies: _gcl_au, _gcl_aw
Contact Form Cookies
These cookies help us remember your form data and prevent spam submissions.
Cookies: form_session, csrf_token
6. How Can You Control Cookies?
Browser Settings
You have the right to decide whether to accept or reject cookies. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas may be restricted.
Cookie Consent Banner
When you first visit our website, you will see a cookie consent banner. You can choose to accept all cookies or manage your preferences to only allow certain types of cookies.
Opt-out Links
You can opt out of specific tracking services:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Google Ad Settings
- All Google services: Google Privacy Controls
7. How Often Will You Update This Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
8. Where Can You Get Further Information?
If you have any questions about our use of cookies or other technologies, please contact us at:
Email: fareevasionsolicitors@gmail.com
For more information about cookies, visit www.allaboutcookies.orgor www.youronlinechoices.eu for EU users.